Saturday 14 April 2012

Magazine Advert


This magazine advert will feature in the Studio 5 magazine that I created for my AS coursework. The magazine was created by the band Studio 5 and is a good promoting tool for the band.  

Stage 4:




I thought it needed something else to brighten the advert up I thought I could do what I did with the digipak booklet and make some paint splatters to put around the edges of the magazine advert. This would reflect the bands characters as if they are free with their music. 

Stage 3:






I then uploaded the logos to make the Magazine advert more official I added the Studio 5 logo, EMI logo and Sony BMG logo. 

Stage 2:





Then I added a black background and used the "Colleged" font found down below, I used this font because it is in keeping with the old school theme.



Stage 1:


First I uploaded the image of the band and changed the  Hue/Saturation, colour balance and brightness to make the image more presentable.

Plan:




Images I Have Used:

Mock Magazine Advert







I then added on the words so the audience know what this advert it advertising, in this case the bands new album. I used the "Colleged" font found on the website down below, this font also gives the feel of a school.
http://www.dafont.com/colleged.font

Stage 2:






I then added on an image of old school paper that I had found on the internet. I chose this image because it gives it the feel of being in a school environment and reflects the feeling of the songs in this album.


Stage 1:





First I uploaded the image I used from the mock album cover and deleted the words, I placed the image at the top of the page.


Plan:

Images I have used:

(Click on the images to see a bigger version)

Digipak Booklet


Digipaks have booklets inside of the album, little bios of the artist and any exclusive content, so I took that idea and made my own digipak booklet.



My Version of a Digipak Booklet 


I first made the black background on the information pages, I got most of the images from the Digipak and placed them on the pages, the only one's that are new are the 3D glasses, in which I took the white background off with the background eraser on Photoshop and snapshots of the band in the music video. The font I used is for the titles is Colleged, to give it the old school effect, for the information I just used Arial font. Then I put on the paint splatters to give it a relaxed and free feel which is to show the bands persona.

Digipak



Digipaks are a form of packaging used not only to sell the CD but the persona of the artiest and if the audience is a fan it can be seen as a collectors item. For me to get an idea in to what a digipak is , I looked at similar artiest and their Digipaks to get some ideas on how to set my one up. 




  



My Version of a Digipak:




First I uploaded the image of the band and changed the  Hue/Saturation, colour balance and brightness to make the image more professional. Then I added the black background the the inside left panel and added the Polaroid images that I used the the music video. Then I changed the images of the close ups of the band by taking away the background the with background eraser and mask cropped the image and changed it with the poster edge effect, so it looks like a cartoon, I added the writing on the front and back cover the front I used was Colleged the link is below.


I then added on the logos and small print to make it more realistic and advises the audiences what is in the album and if there are any extras. I changed the colour of the CD panel to a dark grey and created paint splatters to put all over the CD and then put on the name of the band and the title of the album.


Images I have used:




Mock Album Cover






I first got the image of the old school gym and used the filter option and when to poster edge effect on Photoshop, this makes it look like a cartoon and gives it a child like feel. Then I added the band image and took away the white background with the background eraser, it looks like the band are in the gym. Then I wrote the bands name and the title of the new album, the font I used was Colleged, I found it on a fonts website and the link is below.

http://www.dafont.com/search.php?psize=m&q=colleged



Images I used:







Music Video




3D Version of my Music Video:

Film Schedule

I plan to film most of my video in the old school gym and so will take about 1 to 3 hours shooting various angles and movements of the band playing, for example closeups, tracking shots, pans, long shots, mid shots high angle, low angle etc.


I have to shoot the whole song again and again in the different angles and movements, so I have as much footage as possible to edit with.

Animatic


Copyright Letter



Saturday 7 April 2012

Production Time Line


For me to get this project from paper to product I had to come up with a check list of what I have to do before I shoot my music video down below you can see the list.

  • Make sure my camera is ready to use and with a suitable tripod
  • Get permission for the location (old school gym) 
  • Get permission and purchase props:
          Musical instruments (drum kit, electric guitar, acoustic guitar, microphone, amps)
          Pizza boxes
          Drink cans
          Party stuff (balloons, bunting)
          Gym equipment (mini trampoline, box top with wheels)

  • Make sure I have the correct amount of actors that can work at a certain time (make sure they have the same free periods or are available after school)  

Get this all done by the 15th March so I have time to plan what time i have to shoot and edit my music video.

Pitch Board of images of Video Production




These are images that are associated with location, costumes, mise-en-scene (not the real items because this is a plan).

Lyric Deconstruction





Directors Pitch Activity



Audience Mood Board



Tuesday 3 April 2012

Episode 5: Analysing Adverts





A Bit More Information About The Adverts:

Gorillaz:



The font is easy to read and with a range of colors to attract the audience's eye into the poster. This will get them to buy the Gorillaz tickets for their tour. Has clear instructions on how to get the tickets though calling them and on a couple of websites. The Mise-en-Scene is simple with just the instruments and the artiest in reality and animation form, this is to make the poster interesting but not confuse the reader. the language used used is also clear and gets to the point with just information on how to get the band tickets. the central dominate images of the band are looking straight at the audience to make them have a personal connects and make the audience part of the band.


Blink 182:






The color of the advert is simple with just tones of black and white, this is to not confused the reader making them read the information on the advert,the central dominate image takes up most of the adverts and is of the name of the band and the location of a neighborhood which is what their album is all about. just like the Gorillaz one it just has information about when the album is out and what it is called. The official website is at the bottom of the advert so if the reader wants to find out more about the album they can do. At the bottom of the advert there are logos of production companies who help with the making of the album and music.


These have helped me with ideas on how to set out my advert and how it just needs short information so the audience does not get bored, but also have a range of color and images to catch the audiences eye. it needs a good balance of writing and images.

Thursday 22 March 2012

Episode 4: Andrew Goodwin and a bit of Postmodernism







What the hell am i talking about?

What is Postmodernism- It attempts to analyses society and culture now. Postmodernists believes that artistic creativity and "Newness" can no longer happen as in today's society everything has been done.

Intertextuality- If there are no ideas left out there, steal your own ideas from other media or reflect them in your own media text. The problem with this is that it can only make sense if you've seen what it's referencing to. 

Hybridisation- This occurs when attempting to create something new by merging two existing objects together. 

Performance Based- Music videos that feature the artist/band/group performing the song through out most if not all of the video. It’s probably the easiest to do on a budget provided you can get a suitable location for filming.

Concept Based- This is a style of music video that is based around a single concept or idea. These types of videos tend to be fairly unusual and require a particular editing or filming technique. It’s not often you get a purely conceptual music video as the commercial world demands things to be a bit more accessible

Narrative Based- A narrative based music video contains mostly footage that attempts to tell a story through the video. Usually involving actors, the story is sometimes linked to the lyrical content of the song, but this isn’t always the case. This type of music video tends to be popular for a song that’s featured in a movie and you will often see scenes cut into the music video.

Mise-en-scene- costumes, props, lighting, characters, special effects, sound effects and anything else which is seen in a media text. 

Andrew Goodwin:

Genre Characteristics- Goodwin tells us that most genres of music have certain traits which appear in most music videos.

Relationship between Lyrics and Visuals- Goodwin discovered a similarity and direct contrast with what is shown in the video and the lyrics of the song.

Relationship between Music and Visuals- Andrew Goodwin identified that the visuals in the music video may be edited in time to the beats and rhythm of the song.

Iconography- Goodwin noticed that artists often have a trait of repeating certain actions throughout their music videos.  

Close ups- make them want to see more of the artiest. making the music video sell the artiest.

Voyeurism- notion of looking, Goodwin noticed that in music videos especially ones with female artist often have the camera looking directly at them and panning up and down to give a personal affect on the audience (like the artist is singing to us).




Tuesday 13 March 2012

Episode 3: Analysing Biographies





Good Charlotte Biographies:

Just click on the words which will take you to their website.



Blink 182 Biographies:

Just click on the words which will take you to their website.

YouTube
Facebook
Twitter
Wikipedia
MySpace
Official Website
Fan Website

Studio 5 Biography:

The band formed in 2005, the guys where brought up in the rough town of Queens in New York where they all have a passion for music. Lead Vocalist Kieran started the idea of the band in his bedroom one Saturday morning. Soon his friends became members of his band and they started making their first hour with just one hour of practice a week. The band said “that they love working together as they have so much banter but it does not come with its challenges with some arguments when practicing”  They made their first song " Now your Gone" within two weeks and to test it they made a demo and gave it out free at school, soon they made their album "Life as we know it" and thought they could become a business so on 7th may 2006 they got together their best songs and went to gigs up and down the city but no one wanted to know, so they played live in the streets. On 10th July 2006 , Ari Gold became their agent and helped them get into gigs and shows.
On 16th February 2007 they got signed to a major record company Sony Music Entertainment and working with them sold an album that got number ten in the charts and sold 2 million copies nationwide. But the fame did not last long as in 20th April that year a well known band performing similar music Blink 182, the band was forced to take legal action because studio 5 stolen a melody they both sound very similar said music critics. In court the jury committed Blink 182 on just making a fast buck because they were losing sales and an audience. The bands are not on speaking terms. With that in hand the bands agent Ari Gold told the band to go to Europe to see if they could be a success over there. On February 2008 the band made a new song  “Forever and you” released it in the UK but failed to get an audience, they have been living in London since, the band are set to release a new song and a new music video in April 2012. Also in talks to set up their own magazine about urban artists and use it as a promotion tool to create new music for everyone.   

Studio 5 Facebook:

Facebook

Sunday 26 February 2012